Link Up Your Business with the Social Media

Business with the Social Media

The social media is used for interaction and spread of information.  However, the very same platforms can be used to connect potential clients with your business. Even though, social media doesn’t always apply naturally to the B2B companies the right procedure and techniques could help you increase your sales. Though you may fail to sell your products and services directly to your clients over the media, you can be sure that it will help you to increase client base. Here are some reasons why you will need to link up your social media accounts with your Company.

1. Connection with your employees

Apart from using the social media platforms as places to sell and advertise your products, it also provides a platform where you can communicate with your employees. Having a social media page for your company is a sound stage for social employee management. It will be easy to talk with your employees as well as get their different views and opinions on various issues concerning the company.

2. Information

Information is of great importance as long as it improves how business is operating in the company. When you are actively involved in social media platforms such as Twitter and Facebook, you get the opportunity to socialize with people who have the same business as you as well as your potential client. You will also get to learn to some of t how to handle the challenges that come with the industry.

3. SEO optimization

The use of social media has been proven to not only increase traffic to your website but also improve your website search engine ranking. Linking up your business with the social media platforms is a good sign. With SEO, your company’s name will be on the top of the search engine whenever somebody searches for your business. This way, potential customers, and clients will have easy access to your services.

4. Identifying shortcuts in your supply chain

The use of social media will help you optimize, reshape and customize your supply chain. It will help you connect the many strings in your company thus shortening the very long ones. Furthermore, you will be in a position to involve a crowd and tell them the various expectations of each chain and get ideas on how to work on each of them thus improving the business.


Social media has a great effect on how branders and marketers work. Any company that has social media as a marketing tool often shows signs of drastic improvement from the way they deliver their services to how they handle their clients.

3 Least Known Ways of Selling Furniture Online Faster

Selling Furniture Online

As you set up your online furniture store, the first goal in your mind is to generate revenue. For you to achieve it, the customers must buy what you are offering. Without sales, generating revenue will only remain a wish and a dream in your mind. Nevertheless, no customer will come to buy from your store if you do not take steps to convince them that you are offering the best prices and quality.

Also, inventory is a tied up capital. Hence, the faster you sell it the better. However, considering that furniture is part of bulky goods, selling them online can be a challenge at times. Regardless, using the following strategies you can sell furniture online faster than your competitors.

Sell home and office furniture

New offices and homes are being established each day. Each of them needs some furniture for various uses. This information is an indication that the demand for office and home furniture is high which interprets to more and quick sales to an entrepreneur offering such items. In this essence, as you set your foot to selling furniture online, the home and office options should be your first consideration. Importantly, you need to do an analysis of the trending office or home furniture for you to make fast sales.

Upload clear and quality images

Unlike in the physical store, your clients only rely on the images you post on your furniture e-commerce website in order to make a purchase decision. To convince them, you need to ensure the images meet the right quality. Also, your images should show all dimensions of the type of furniture you are offering such that the clients can interact with them as they would in a brick and mortar store.

Otherwise, displaying low quality and dull furniture photos will chase away potential customers and harm your site reputation. For this reason, if you want to make fast sales in your online furniture store, ensure you have the best quality images.

Provide a live chat option

At a time, a client logs in to your online furniture store and finds an item that meets their desires. However, they do not completely buy it as they have unanswered questions. To avoid such cases of losing customers, you need to include a live chat option.

Here a potential customer can reach you and ask any question relevant to your offers. Also, the process provides you with an opportunity to build a strong relationship with them. Hence, live chat will not only help your selling furniture faster but also create a potential sale in future.

5 Ways to Inject Life into Your Business Online

Your Business Online

Is your business online on a downward spiral? If yes, the then chances are that you haven’t updated your business website or provided something new to your audience for a long time, and so, they might have lost interest in it, as well as your products or services. But you need to relax because we are going to introduce you to online business tools that are pretty easy to setup, cost-effective and will inject life into your business and enable it to start on an upward trajectory.

You can leverage Facebook groups to boost your business online

Many businesses are increasingly creating Facebook groups because they have been proven to increase conversions. People who create Facebook groups are seen as experts in their niche and people tend to trust their products or services. Creating a Facebook group costs nothing, and it can be up and running in a matter of minutes. Another remarkable thing about the Facebook group is that it lets you control the flow of information and your audience can join easily to become members. You can then focus on cultivating good relationships with them and nurturing them to become brand evangelists.

Use videos for selling your products online

A video is one of the fastest growing marketing tools today. In fact, Google estimates that more than 80% of online traffic will come from video by 2020. You can reach a new audience and inject life into your business by creating a YouTube channel and marketing your videos. The good thing about the video is that you’re not compelled to appear in the video. You can just put presentations out there, and they will work.

Use podcasts to drive your business online

Podcasts are becoming common today due to the significant shift from text-based content. It’s tantamount to having your radio channel or show, and your audience can download and listen to them later. Your audience can listen and download your podcasts without paying a dime. Podcasts pass messages across much faster than text.

Use webinars to advance your business online

A webinar is like a video conference, only that it’s conducted online. Webinars can help you connect with your target audience. Most business owners don’t charge to attend webinars, and this draws a lot of their audience. The reason why webinars can drive your business to success is that your target audience sees you for real and it makes them easy to connect with you. This way they can easily develop faith in your brand and become loyal customers.


Although this might sound cliché, it’s the truth. The only way to grow your business online quickly is to get potential customers to buy. And so, you need a proven system that motivates them to do so. These tools can help you along that line.